This week in digital marketing, Google unveiled a new, centralized tag solution, Twitter continued testing a new feature that would let users add images, videos, and GIFs in a single tweet, and why almost half of consumers are consciously spending less.
In terms of digital marketing this week, TikTok is establishing social media's rules, CPG companies are charging consumers more, and holiday marketing is now in full swing.
This week in digital marketing, Instagram launched payments in chat, Google allowed election advertisements on YouTube, and Amazon Prime Day significantly increased e-commerce.
Digital marketing news from this week includes Microsoft enabling automated updates for shopping campaigns, Google adding support for auto tagging on all free listings, and Google introducing diagnostic insights for Performance Max campaigns.
This week in digital marketing, we have virtual environment optimization, competition for the advertising license between Google, NBCUniversal, and Netflix, the launch of TikTok's attribution manager with adaptable Windows, and more.
This week in digital marketing, we talked about how to use Audience Manager for better insights and optimization, how Pinterest is introducing Idea ads and paid partnership tools, how Spotify and Integral Ad Science are working together to create a brand safety framework for podcasts, and how Google is tightening the rules for Local Search Ads.
We've talked about the newest developments in social media marketing, the rules of B2B marketing, and how to create content that will interest your audience this week in digital marketing.
This week in digital marketing, Google provides three automated recommended practices, Twitter launches a new Search Subscribe tool, and a study finds that customized subject lines in email marketing are underutilized.
Salesforce makes it easier for merchants using Salesforce Commerce Cloud to engage with TikTok users and make their items discoverable on the social network as part of a new partnership, Netflix catches up in the AVOD game, and more in this week's digital marketing news.
B2B paid search marketing, creating great content, and Hootsuite news are some of the things we’re covering this week.
Summer and her team have years of experience in all realms of marketing. Her favorite is Search Engine Optimization and trying to figure out what Google is up to next.