Search Engine Marketing

Search Engine Marketing (SEM) and Search Engine Optimization (SEO) can both be described as 'moving targets'. Just as you figure out Google's current algorithm, they go and update a core attribute. Even if your website was initially launched fully optimized, it still needs consistent updates in order to aim for top ten rankings in search results. At Superior Effect Marketing, we take SEM and SEO seriously, devoting daily efforts to stay up-to-date on all current ranking guidelines. That way we can keep you, our customer, in front of your customers!

Search Engine Optimization
How does it work?

• Search engines such as Google and Bing use bots to crawl pages on the web, going from site to site, collecting information about those pages and putting them in an index.

Why is it important for marketing?

• SEO is a fundamental part of digital marketing because people conduct trillions of searches every year, often with commercial intent to find information about products and services. Search is often the primary source of digital traffic for brands and complements other marketing channels. Greater visibility and ranking higher in search results than your competition can have a material impact on your bottom line.​

Google Ads
Keyword Research, Ad creation, Monitor, Optimize and Analyze

Level Up Your Search Engine Marketing with Superior Effect Marketing

Superior Packaging Company Search Engine Marketing
SEO
As success of this business has grown, so has their marketing strategy. We’ve made adjustments to better fit their changing and growing goals. 

• Accurate product descriptions, making it easier for product pages to rank
• 1-2 blogs per month keep the website ranking for relevant keywords

Google Ads
This client embraced our innovative ideas, allowing us to target their audience in using the most creative and effective campaigns.

• Lead Generation
• Drive sales​

Check out all of our work with Superior Packaging Company