Hey WYD? How’s your LLC? What’s your ICP, again? What’s your PPC looking like? How much is your CPC? You know it’s great for SEO, which in turn increases ROI! You’ve been landing at the top of the SERP? No way! I just saw your LP and I have to give you a H/T–I like that WYSIWYG. Well I’ve G2G, TTYL!
Let us translate…
Hey, what are you doing? How’s your limited liability company? What’s your ideal customer profile, again? What’s your pay-per-click looking like? How much is your cost per click? You know it’s great for search engine optimization, which in turn increases return on investment! You’ve been landing at the top of the search engine results page? No way! I just saw your landing page and I have to give you a hat tip–I like that what you see is what you get. Well, I’ve got to go, talk to you later!
When it comes to marketing your business, acronyms can feel overwhelming and sound like complete nonsense. Even after our translation more questions may have arised! Partnering with us helps eliminate the frustration of wordy marketing jargon. With a team that has 30 years of combined experience, we’re always keeping up-to-date on terms and concepts–along with their acronyms. This way, you don’t have to think about it! Or if you’re the type of business owner that want’s a more hands-on approach of partnership, we’re here to simplify! The less time you spend researching terminology the more time you can spend on improving your business and hitting those revenue goals. So, let’s go over a few marketing acronyms to make you feel more confident of your footing in the marketing world.
SEO (search engine optimization) is the practice of optimizing your website to improve its visibility and ranking in search engine results, making it easier for people to find your site when searching for relevant topics or keywords. This is a crucial way to bring people to your website organically (unpaid). The more traffic your website receives the more likely it is to be successful.
ROI (return on investment) is a measure that evaluates the profitability or effectiveness of an investment by comparing the gains or benefits against the cost or expense. ROI is important to pay attention to because it helps you assess the profitability of investments, allowing you to make informed decisions about where to portion out resources and whether your efforts are generating a positive return.
PPC (pay-per-click) An online advertising model in which advertisers pay a fee each time one of their ads is clicked. It is a way to buy visits to a website while waiting to earn those visits organically through methods like SEO. PPC is important because it provides a targeted way to advertise online, allowing you to reach potential customers actively searching for your products or services. You pay only when someone clicks your ad, making it a cost-effective and measurable way to drive traffic and conversions to your website.
Transparency is something we pride ourselves on. We continue to simplify the complicated aspects of marketing and keep our clients performing at the top! Have you ever thought about getting a marketing translator? BOP (become our partner)!
Summer and her team have years of experience in all realms of marketing. Her favorite is Search Engine Optimization and trying to figure out what Google is up to next.